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April 5, 2018

The Habit Burger Grill Serves Up South-of-the-Border Flavor With New Guacamole Crunch Charburger


-New Limited-Time Charburger Packs Mouth-Watering Flavor With Perfect Crunch -

(IRVINE, CA) April 4, 2018 – For a limited time beginning April 4, The Habit Restaurants, Inc. (Nasdaq: HABT) is introducing a new Guacamole Crunch Charburger jam-packed with unique layers of flavor and the perfect crunch to match.

The new Guacamole Crunch Charburger ($4.99) heightens the flavor of the already juicy, award-winning Charburger by topping it with a perfectly crisp tostada shell, fresh, house made guacamole pico de gallo, melted cheese, and a zesty, ancho chile lime sauce made in house. The new, south-of-the-border inspired Charburger is served on a toasted sesame seed bun with crisp, shredded lettuce, tomato and pickles. Like all Charburgers at The Habit, the Guacamole Crunch Charburger is always made-to-order and chargrilled over an open flame.


“The new Guacamole Crunch Charburger elevates our classic Charburger to new heights. The blend of south-of-the-border flavors provides our guests bold taste with crisp texture from our crunchy tostada shell addition,” said Adam Baird, executive chef at The Habit Burger Grill. “Our mild guacamole pico de gallo and smoky ancho chile lime sauce are made in house, combining flavorful citrus notes with just a hint of spice that is sure to satisfy all taste buds.”

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade chargrilled tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.


About The Habit Restaurants, Inc. 
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the "best tasting burger in America" in July 2014 in a comprehensive survey conducted by one of America's leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 220 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as three international locations. More information is available at www.habitburger.com