Showing posts with label Orlando Eye. Show all posts
Showing posts with label Orlando Eye. Show all posts

June 8, 2018

Celebrate Dad this Father’s Day Weekend at ICON Orlando

New “ICONic Dad” Package includes Craft Beer Flight and
a Soda Float Bar, Tailgate Games, Priority Boarding

WHO:                   ICON Orlando, 400-ft observation wheel

WHAT:                Make Father’s Day extra special with a visit to the newly named ICON Orlando! Guests can now book the “ICONic Dad” package for just $139 (plus tax). The package includes a private family capsule for up to four people (additional tickets available for $20 per person plus tax, limit up to 4), a craft beer flight for dad featuring Orange County Brewers, a soda float bar for non-alcoholic options, tailgate games for the whole family to enjoy and priority boarding! Children under 3 and parking are always free.

To make a reservation and for more information visit,

WHEN:                 June 15 – June 17, 2018

WHERE:               ICON Orlando, 8375 International Drive Orlando, Florida

About ICON Orlando:
Located at ICON Orlando 360, in the heart of the International Drive district, ICON Orlando makes a statement as the tallest observation wheel on the east coast of the United States soaring 400 feet. Guests are effortlessly lifted to experience breathtaking 360-degree views of the Central Florida landscape, creating iconic moments with every flight. Each capsule contains Apple iPad Air tablets which allow visitors to explore and learn more about the landmarks and surroundings in several languages and effectively see beyond what the eye can see. A flight on the ICON Orlando soars high enough to see the sights of downtown Orlando’s skyline, nearby world-famous theme parks, beautiful lakes and lush landscapes, with views all the way to Cape Canaveral on Florida’s east coast on a clear day.

May 9, 2018

Orlando’s 400-Foot Observation Wheel Rebranded as ICON Orlando

Coca-Cola® Orlando Eye, I-Drive 360 Receiving New Name, New Look, Enhancements

ORLANDO, Fla. (May 9, 2018) – IDL Parent LLC, owners of the I-Drive 360 entertainment complex on International Drive, announced today a new name for its towering 400-foot centerpiece, the Coca-Cola® Orlando Eye, which is now ICON Orlando. An innovative marketing campaign will be launched following the rebrand, encouraging guests to “Find their Iconic Moment” at the 18-acre complex, which has also been renamed ICON Orlando 360. The new web address will go live on Monday, May 14.

                “Since opening three years ago, the observation wheel has become an instantly recognizable part of the Central Florida landscape and a catalyst for growth along the I-Drive corridor,” said Cindy Campbell-Taylor, vice president of marketing, sales and public affairs at ICON Orlando 360. “As such, the new ICON Orlando name makes perfect sense as we introduce some key changes and position this iconic structure for the future.”

October 12, 2017

Coca-Cola Orlando Eye launches Spooky Nights and Spider Frights Halloween Experience

Orlando, Fla. – October, 12, 2017 – This October, the Coca-Cola Orlando Eye is set to become the home of Halloween and the spookiest sight in all of Central Florida transforming into a 400-foot tall spider web with giant creepy-crawlies, an all-new light and music show, themed Snapchat filter and more family fun as part of “Spooky Nights and Spider Frights”, Friday, October 13th to Saturday, November 4th.

The itsy bitsy spider may climb up the water spout, but this month, it’s an enormous 60-foot spider and ten of its eight-legged friends that will take over the top of the Coca-Cola Orlando Eye building creating quite the creepy sight for all to see ­– and take a selfie with of course!

September 4, 2017

Then and Now: Returning to I-Drive 360

Ah, the nostalgia! Remember the good ol' days of watching The Orlando Eye progress from a simple base to a full-fledged super structure? Seems like forever ago now that the I-Drive 360 complex is so well-established and thriving as one of the most unique and diverse entertainment districts in Orlando, but the (now) Coca-Cola Orlando Eye only started spinning guests high into the sky little more than two years ago. So much has changed in that brief period of time!

July 27, 2017

Coca-Cola Orlando Eye Hires New General Manager

Orlando, Fla. – July 26, 2017 – The Coca-Cola Orlando Eye is pleased to announce that Jacob Kristensen has been hired as the attraction’s new general manager. As general manager, Kristensen will oversee all operations for the Orlando Eye, including business development, marketing and engineering.

“Jacob Kristensen is a welcome addition to the Coca-Cola Orlando Eye team,” said Patrick Connor, southeast general manager, Merlin Entertainments. “Kristensen’s experience in the industry and proven track record for increasing profitability and attracting new audiences made him a prime candidate for this role.”

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